June Hill, Reference Assistant, Bronfman Business Library Published Monday March 17th, 2014 The “Marketing Facts: Statistics & Trends for Marketing” published by the Canadian Marketing Association is a great resource when working on a marketing plan. Why is it so great? It is largely Canadian data There is a section on Advertising Expenditure including mobile, […]
Editor's Note: At a recent meeting, your Bronfman Reference Team was discussing some of the great questions that you all ask us on a regular basis. Some of these questions are great because you (temporarily) stump us, and others because they demonstrate just how innovative you all are in your thought processes. Either way, we […]
Sophie Bury, Head & Business Librarian, Bronfman Business Library and June Hill, Reference Assistant, Bronfman Business Library Published Monday December 2nd, 2013 As it’s that time of year when deadlines for research papers/projects are looming, we thought it would be extremely timely to highlight the key features of our new business citation guide. After all, […]
June Hill, Reference Assistant, Bronfman Business Library Published THursday October 31st, 2013 What’s old is new again. Our larger format scanner is back! For returning students you may recognize the large format scanner aka “The Beast”. You will find our 2nd scanner in the photocopy room. This scanner station has internet access so you can […]
Sophie Bury, Head & Business Librarian, Peter F. Bronfman Business Library & Xuemei Li, Finance Librarian Published Friday September 13, 2013 BBL now serves the finance and business research needs of students and faculty better than ever before with vastly improved access to Bloomberg terminals. Not only do we now have four of these available […]
