We received a total of 61 new acquisitions in the Peter F. Bronfman Business Library this week, including 41 books from 2014. Our new titles cover a wide variety of subject areas such as organizational research, marketing strategies for major companies, and various books about engaging and training employees.
If you're going to be doing a lot of presentations in November and December, you may want to check out Pitch perfect: How to say it right the first time, every time. Author Bill McGowan provides readers with advice on crafting the right message by using verbal and non-verbal cues. Learn how to make your points come across more persuasively in a variety of settings and become a better communicator in the classroom, during networking events, and in the workplace!
A history of Canadian culture
Oxford University Press, 2011
xi, 500 p. : ill., music, plans, ports. ; 23 cm.
Business model innovation : concepts, analysis, and cases
2014
xvii, 358 pages ; 25 cm
The essence of scenarios : learning from the Shell experience
Amsterdam University Press, 2014
168 pages ; 24 cm
The collaboratory : a co-creative stakeholder engagement process for solving complex problems
2014
xv, 284 pages : illustrations ; 24 cm
Researching organizations : the practice of organizational fieldwork
2014
xiii, 221 pages : illustrations ; 25 cm
Designing and managing a research project : a business student's guide
2015
xv, 330 pages ; 26 cm
Monitoring business performance : models, methods, and tools
2015
xx, 226 pages ; 24 cm.
Understanding management critically : a student text
SAGE Publications, 2014
xix, 297 p. : ill. ; 25 cm.
International sourcing : a method to create corporate success
2014
xi, 242 pages : illustrations (some colour) ; 21 cm
Strategies and communications for innovation
2013
xvii, 465 pages : illustrations (some color) ; 24 cm
Managing innovation adoption : from innovation to implementation
2014
xx, 204 pages ; 25 cm
Extreme leadership : leaders, teams and situations outside the norm
2013
xviii, 242 pages ; 24 cm.
Organizational processes and received wisdom
2014
xiii, 342 pages : illustrations ; 24 cm.
The Oxford handbook of organizational climate and culture
Oxford University Press, 2014
xvii, 730 p. : illustrations ; 26 cm.
The NTL handbook of organization development and change : principles, practices, and perspectives
2014
xli, 710 pages ; 25 cm
Public relations leaders as sensemakers : a global study of leadership in public relations and communication management
Routledge, 2014
xxv, 336 p. : ill. ; 23 cm.
Zero to one : notes on startups, or how to build the future
2014
210 pages : illustrations ; 22 cm
Project communication management in complex environments
Springer, 2014
x, 205 pages : illustrations (some color) ; 24 cm
Maximum success with LinkedIn : dominate your market, build a global brand, and create the career of your dreams
2014
xxxiv, 260 pages : illustrations ; 23 cm
Marketing big oil : brand lessons from the world's largest companies
2014
ix, 153 pages ; 23 cm.
Driving Honda : inside the world's most innovative car company
2014
viii, 309 pages ; 24 cm
Everybody's business : reclaiming true management skills in business higher education
2014
xviii, 123 p. ; ill. ; 23 cm.
Globalization, change and learning in South Asia
2013
xxxiii, 202 pages : illustrations ; 24 cm
Imperial ambition in the early modern Mediterranean : Genoese merchants and the Spanish Crown
2015
xii, 299 pages ; 24 cm
High potential : how to spot, manage and develop talented people at work
2014
336 pages ; 24 cm
Invisibles : the power of anonymous work in an age of relentless self-promotion
2014
248 pages ; 24 cm
Hit brands : how music builds value for the world's smartest brands
Palgrave Macmillan, 2013
ix, 201 pages : illustrations ; 23 cm
The "Made in Germany" champion brands : nation branding, innovation, and world export leadership
2013
285 pages ; 25 cm
Pricing, online marketing behavior, and analytics
2014
xiv, 106 pages : illustrations ; 23 cm.
Marketing stragegy : a life-cycle approach
Cambridge University Press, 2013
xii, 291 p. ; 26 cm. + 1 casebook (viii, 108 p. ; 21 cm.)
Marketing for entrepreneurs and SMEs : a global perspective
Edward Elgar, 2013
viii, 250 p. ; 24 cm.
Creating and marketing new products and services
2014
xxv, 412 pages : illustrations ; 26 cm
Exotic preferences : behavioral economics and human motivation
Oxford University Press, 2007
xv, 671 p. : ill. ; 24 cm.
Tradition and innovation in English retailing, 1700 to 1850 : narratives of consumption
2013
xvi, 223 pages : illustrations ; 24 cm.
Simply rich: life and lessons from the cofounder of Amway : a memoir
2014
xiii, 284 pages, 16 unnumbered pages of plates : illustrations (some color) ; 24 cm
Industrial and organizational psychology help the vulnerable : serving the underserved
2014
xxiv, 260 pages ; 23 cm
Investigative interviewing : psychology, method and practice
CRC Press, 2015
xxv, 363 p. : ill. ; 25 cm.
The economics of motivation and organization : an introduction
2014
xiv, 441 pages ; 24 cm
The Oxford handbook of work engagement, motivation, and self-determination theory
2014
xvi, 444 pages ; 27 cm.
The glass closet : why coming out is good business
Harper Business , 2014
240 p. ; 24 cm.
Corporate universities : drivers of the learning organization
2014
xiii, 156 page ; 24 cm
Remote workforce training : effective technologies and strategies
2014
xxii, 450 pages ; 29 cm.
Pitch perfect : how to say it right the first time, every time
2014
xi, 266 pages ; 24 cm
The handbook of international advertising research
2014
xxxii, 623 pages : illustrations ; 26 cm..
Advertising and design : interdisciplinary perspectives on a cultural field
Transcript, 2014
231 p. : ill. (chiefly col.) ; 23 cm.
Advertising account planning : planning and managing an imc campaign
2015
ix, 252 pages ; 24 cm
Brand mascots : and other marketing animals
2014
xx, 299 pages : illustrations ; 24 cm
Tobacco goes to college : cigarette advertising in student media, 1920-1980
2014
ix, 229 pages : illustrations ; 26 cm
The best book on investment banking careers
2012
1 volume (unpaged) : illustrations ; 28 cm
Benefits and security risks of web-based applications for business : trend report
Elsevier Science Publishing, 2013
x, 12 p. ; 23 cm.
Advances in health care organization theory
2014
xiv, 386 pages : illustrations ; 25 cm
Fundamentals of health care financial management : a practical guide to fiscal issues and activities
2014
xxii, 418 pages : illustrations ; 24 cm
INTRODUCTION TO INFORMATION SYSTEMS